We have tested underwear for years.  Our research has taken us across the globe in search of the most comfortable, reliable and practical pair of underwear.  From India to Malaysia to Ohio to California to our basement, to China and even other underwear companies.  We finally landed on something that we believe is the best pair of underwear.

95% cotton
5% spandexp

A perfect mix of comfort and durability supporting you throughout your day.  Added brown as the most honest feature in underwear to give you

freedom from underwear feedback.
In our search we needed

We take pride in the most underrated part of the underwear in our mind is the band, we had ours specifically designed to be the best in premium underwear.

We don’t spend money on fancy ads with naked men,
We won’t sell women’s underwear,
We will never have a polka dot pair,
We won’t sell them in 3 packs at basement prices lasting only a year
We focus on what we know best, men’s comfortable underwear that lasts long

We come from a family of small businesses built on supporting the economy and our community.  We made a commitment and our mission a reality: superiour confidence all day long.

We don’t need anything else from our underwear or life.

Comfortable. Reliable. Practical.

If you are not 100% satisfied with your purchase, we will refund your purchase.

​As our late grandpa always said, let’s just call a spade a spade.  Wear brown underwear.

Just. Brown. Underwear.
The Color of Confidence

​- the M brothers